Why wait to pursue net zero? Build a sustainable business model now

Download our report to learn how sustainable business leaders are balancing the demands of planet and profit, and what less well-prepared organisations, or followers, can do to catch up.

Science tells us we need net zero emissions in order to limit temperature rises to 1.5C. The science is clear, and the policy landscape has changed to reflect that. Some organisations are falling over themselves to announce and accelerate net zero targets. They are not waiting for the perfect time to act — they know that the sooner they start, the greater the benefits. Others risk being left behind.

Key findings

of businesses worry that cutting carbon emissions will reduce their profitability

of followers have a decarbonisation strategy based on scientific data

of followers don't know what energy technologies to invest in

Building a sustainable business

We've researched 1,000 executives in 7 countries and across 9 industry sectors, and benchmarked their sustainability efforts in 5 key areas to identify what it takes to become a sustainable business leader. Our report explores the steps sustainable business leaders are taking now to make their organisation more resilient, competitive and sustainable in the long-term, even if it incurs short-term cost. Your path to net zero starts here.

Click through the 5 areas on the wheel below to find out how - and why - they're taking action.

What other senior executives say


We've interviewed a range of leaders about what they think it takes to build a sustainable business - including senior executives, who have their own experiences of driving a corporate sustainability agenda; to leaders who are helping other organisations navigate the energy transition.

Cover of the Why wait to pursue net zero report
Why wait to pursue net zero?
Build a sustainable business model now
Hear what your peers are thinking about the journey to net zero, and the steps they're taking now.
Read our case study booklet and find out how we are helping businesses to become more sustainable

Previous sustainable business research


We're in our third year of researching organisations about energy and sustainability, to understand what a sustainable business looks like and what less-well-prepared organisations can do to catch up. Take a look at the methodology behind our latest report. Alternatively, you can download our previous research reports below.

Hear what sustainable business leaders are doing to balance the demands of profit and planet, and the steps you can take now